
Part-Time Social Media Strategist (Dubai-Based Preferred)
- دبي
- دائم
- دوام جزئي
- Portfolio or folder with past strategic brand work
- One campaign you led (with results or visuals)
- Sample of platform strategy (Instagram, TikTok, etc.)
- Creative direction sample (brand voice, moodboard, etc.)
- One example of how your strategy helped a brand go from flat to standout
- Audit our existing brand presence across social and paid media
- Propose updated content direction: voice, hooks, content pillars, and platform trends
- Identify strategic gaps in storytelling or engagement and provide actionable solutions
- Collaborate with internal content and ad teams to align messaging
- Share competitor and market insights (Dubai & US focused)
- Contribute to campaign direction and creative briefing (not day-to-day content creation)
- 3+ years of experience in social media strategy (not posting)
- Deep knowledge of the Dubai and US beauty/lifestyle markets
- Past work with DTC brands in beauty, wellness, or fashion
- Strong understanding of hooks, tone of voice, platform trends, and positioning
- Able to submit real past work: brand guides, campaign plans, creative decks, etc.
- Bonus: Available in Dubai for occasional strategy sessions (not mandatory)
- $1,500–$2,000/month based on experience & portfolio
- Flexible, part-time contract
- Fully remote (Dubai-based preferred for optional in-person sessions)
- Chance to work with a fast-scaling DTC brand
- No routine posting this is about strategy, not scheduling