Senior Brand Manager - Fashion and Lifestyle E-commerce Dubai - Marketing / Brand Strategy

• Design and deliver 360° integrated brand campaigns from concept to launch
• Align strategies across media, CRM, creative, and product teams for unified execution
• Track and optimize KPIs including brand engagement, awareness, and conversion

• Create always-on and campaign-specific influencer plans across Gulf markets
• Build relationships with top creators, tastemakers, and fashion influencers
• Track ROI, oversee contract compliance, and manage influencer payments

• Own brand voice and social presence across Instagram, TikTok, YouTube, and Snapchat
• Drive audience growth through storytelling, trend-driven content, and UGC collaboration
• Manage content calendars, community engagement, and performance tracking

• Ensure consistent visual and messaging standards across all customer touchpoints
• Oversee brand audits, competitor benchmarking, and creative briefs to in-house or agency teams
• Maintain strong cultural awareness to keep branding fresh and relevant

• Plan and lead events, pop-ups, and experiential campaigns that elevate brand impact
• Forge strategic brand partnerships to expand audience reach and drive earned media
• Analyze event and partnership ROI across both engagement and commercial metrics

• Minimum 5 years of brand marketing experience in fashion, lifestyle, beauty, or tech
• Proven success in influencer engagement, digital campaigns, and social growth
• Strong creative instincts and deep understanding of Gen Z and millennial culture
• Data-driven and analytical, with ability to translate insights into action
• Skilled in project management, stakeholder coordination, and agency oversight
• Bachelor's degree in Marketing, Communications, or related field preferred

• Social growth, engagement rate, and brand sentiment lift
• Influencer-driven revenue and earned media value
• Campaign impressions, reach, and conversion metrics
• Event engagement and buzz across platforms

• Join a fast-paced e-commerce innovator with presence across UAE, KSA, and GCC
• Lead regional branding efforts with real creative autonomy
• Competitive compensation and employee discounts across 1400+ fashion and lifestyle brands
• Work in a collaborative and culture-driven environment at the forefront of digital retail

• Design and deliver 360° integrated brand campaigns from concept to launch
• Align strategies across media, CRM, creative, and product teams for unified execution
• Track and optimize KPIs including brand engagement, awareness, and conversion

• Create always-on and campaign-specific influencer plans across Gulf markets
• Build relationships with top creators, tastemakers, and fashion influencers
• Track ROI, oversee contract compliance, and manage influencer payments

• Own brand voice and social presence across Instagram, TikTok, YouTube, and Snapchat
• Drive audience growth through storytelling, trend-driven content, and UGC collaboration
• Manage content calendars, community engagement, and performance tracking

• Ensure consistent visual and messaging standards across all customer touchpoints
• Oversee brand audits, competitor benchmarking, and creative briefs to in-house or agency teams
• Maintain strong cultural awareness to keep branding fresh and relevant

• Plan and lead events, pop-ups, and experiential campaigns that elevate brand impact
• Forge strategic brand partnerships to expand audience reach and drive earned media
• Analyze event and partnership ROI across both engagement and commercial metrics

• Minimum 5 years of brand marketing experience in fashion, lifestyle, beauty, or tech
• Proven success in influencer engagement, digital campaigns, and social growth
• Strong creative instincts and deep understanding of Gen Z and millennial culture
• Data-driven and analytical, with ability to translate insights into action
• Skilled in project management, stakeholder coordination, and agency oversight
• Bachelor's degree in Marketing, Communications, or related field preferred

• Social growth, engagement rate, and brand sentiment lift
• Influencer-driven revenue and earned media value
• Campaign impressions, reach, and conversion metrics
• Event engagement and buzz across platforms

• Join a fast-paced e-commerce innovator with presence across UAE, KSA, and GCC
• Lead regional branding efforts with real creative autonomy
• Competitive compensation and employee discounts across 1400+ fashion and lifestyle brands
• Work in a collaborative and culture-driven environment at the forefront of digital retail

Careers in Gulf